The NextGen Hospitality Challenge brings together students from the Hospitality Master’s programmes within the INNTO France network around a real-life business case proposed by a partner hotel, with the aim of addressing the major challenges shaping the future of hospitality.
Over several weeks, the teams step into the role of a consulting firm to develop strategic recommendations responding to the key transformation challenges facing the hospitality industry: value creation, economic performance, guest experience, artificial intelligence, sustainable development and new consumer behaviours.
Following a selection process organised within each of the five member institutes of INNTO France, the best teams will present their projects during the national grand final held at EquipHotel on Wednesday 4 November 2026, in front of a jury composed of hospitality professionals and challenge partners.
Through this challenge, EquipHotel and INNTO France are creating a true ideas laboratory, encouraging dialogue between the future managers of hospitality and industry professionals, while showcasing the talents who will shape the hotel industry of tomorrow.
Programme :
- Participants: students from the Hospitality Master’s programmes within the INNTO France network
- Format: Business case based on a partner hotel
- Final: Wednesday 4 November 2026 – 5:00 pm to 6:30 pm
Institutes represented
- INNTO Angers – ESTHUA
- INNTO Paris 1 Panthéon-Sorbonne – IREST
- INNTO Gustave Eiffel – IFIS
- INNTO Toulouse Jean Jaurès – ISTHIA
- INNTO Savoie Mont Blanc – IAE Savoie Mont Blanc
