Who visits the show

  • Who visits the show?

    Five days long, they wander up and down the aisles of the exhibition. But who exactly are the visitors to EquipHotel? There were 105,000 of them at the 2016 edition. Take a look at their profile, and get a feel for who they are and what they’re looking for.

  • Visitors ...

    • …from all sectors of activity

     Visitors profile


    • …from all over the world

      TOP10 foreign countries

    • …involved in purchasing decisions

    77% of visitors have a role in procurement either as
    decision maker, recommender or specifier.


    • …looking out for new products and the latest trends 

    Their expectations and main visiting objectives:
    - Discover new products and innovations (81%)
    - Discover the latest market trends (75%)
    - Find new suppliers (63%)
    - Find new ideas for their business (60%)

    95 % of our attendees in 2016 were satisfied with their visit.


    Source: 2016 Visitor survey

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